Bernardo Chua, known as Bernie, believes that direct sales is the key to successful marketing. He utilizes that technique through his company Organo Gold. The company, during the 2015 holiday season, announced a special rewards program, known as Preferred Customer. This program is a “strategic business tool” that will expand business, and provide benefits to Organo Gold’s customer base.

Customers will, of course, reap savings, but they will also have access to special sales. They will also have the ability to tap into the excellent customer service provided by Bernie’s company, Organo Gold, and the support system that makes it all happen.

Preferred customers join the auto-ship program. They receive 25 percent discounts and save on all orders placed during any given month. The preferred customers also can order special items available only to them. Sign up can be done online, and after signup the entire customer service staff at Organo Gold is there to help the customer.

Bernardo Chua is of Chinese heritage, and grew up in the Philippines. He realized that direct sales was the way to bring his exclusive products to North American customers. Those products include ganoderma, coffees, and teas from his native country.

Ganoderma is a species of mushrooms long used in Asian countries for medicinal purposes. Organo Gold is now marketing the product in coffee and tea, and will continue to expand the market and uses of ganoderma.

Bernie has been a successful businessman in his home country and throughout the Pacific area. He is now using direct sales to bring his products to a larger customer base in over 40 countries. He also continues research into the uses of ganoderma. Chua believes in providing a quality product at a reasonable price, and all of his efforts in business have gone towards that goal.

Bernardo Chua has shown, and continues to show, that direct sales with incentive programs is the way of the future in marketing products throughout the world.  Follow his career on ZoomInfo, as new developments continue.